It is largely responsible for Seoul's international reputation as a shopper's paradise.
The area's main street runs for more than a mile and is lined with stores and sidewalk stalls.
The boutiques sell hand made suits and dresses, leather and handbags, jewerly and fur coats at a fraction of the normal price.
There are also numerous antique shops and stores specializing in Korean art.
I-taewon is always bustling with activity. During the day shoppers and merchants crowd the side walks.
There is an abundance of fast food restarants, coffee shops and cafes that offer a wide selection of music including jazz and pop.
English is widely spoken and US dollars are welcome.
I was momentarily under the illusion that I was in a foreign country.
Going away for a change would be a great idea to escape from the routine. because, it is tourist's route.
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